expert conferences
LinkedIn: A Pillar of Your Multichannel Strategy for B2B Acquisition in 2025
Organized by LINKFORCE
Continue reading
After raising $70M and propelling Finalcad in the #Next40 ranking ,Joffroy Louchart sold his shares and, in 2025, co-founded Think10x with Karim Sifouane.
Together, they leverage LinkedIn as a key driver of visibility and B2B acquisition.
With Linkforce, and especially the expertise of Hugo & Anthony, they structured a strategy that transforms visibility into performance.
What’s on the agenda for our conference:- Why embody your own media as a leader?
- The winning formats for 2025: newsletters, posts, and videos.
- Multichannel prospecting strategy: how to turn LinkedIn engagement into qualified leads with a proven workflow (posts ➡️ interactions ➡️ messages ➡️ emails ➡️ meetings).
- Automation vs. personalization: the tools and techniques to scale without losing impact.
📊 Case studies, key figures, client feedback…
Discover how the Linkforce strategy helped Think10x establish itself as a major player from the very start.
➡️ An ultra-actionable session for those looking to transform LinkedIn into a powerful growth lever.
Want to scale your visibility and B2B acquisition?
We’ll show you how.
Conference Moderators:

Hugo LACROIX
Chef de projet - Personal Branding – LINKFORCE

Anthony ARIMBELLI
Chef de projet - Acquisition – LINKFORCE
Speakers:

Joffroy LOUCHART
Co-founder – THINK 10X

Karim SIFOUANE
Co-founder – THINK 10X
Revolutionising conversations with AI-powered RCS, the next SMS generation
Organized by INFOBIP & GOOGLE
Continue readingComing soon
Social Media 2025: AI, winning strategies and new challenges
Organized by LA SOCIAL ROOM
Continue reading
This conference will reveal the major Social Media trends:
- Mastering the Social Media landscape: discover the key figures, the audiences to target, and the platforms that will count in 2025 in France and internationally.
- Integrating AI into your strategy (with a clear head): explore the AI tools that can boost your creativity and productivity, while avoiding the pitfalls of misinformation and lack of authenticity.
- Create authentic conversations: learn how to use the new features that will enable you to engage your audience even more.
- Rising to the challenge of attracting attention: master hard-hitting formats and measure your hook rate using analysis tools.
Speakers:

Pauline DE BRONAC
Partner – LA SOCIAL ROOM

Nolwenn DE CINTRE
Associate – LA SOCIAL ROOM
Customer service, the match: should you bet on AI, hybridisation or omnichannelity to improve performance?
Organized by AKIO
Continue reading
AI to automate and optimise, hybridisation to capitalise on existing systems, omnichannel for a seamless customer experience. What mix will deliver tangible benefits in terms of efficiency and profitability? What is the right mix to deliver tangible benefits in terms of efficiency and profitability? What is the right approach for a customer relationship that adapts to rapidly changing expectations, incorporating the latest innovations while ensuring flawless security? Feedback from AKIO, DEKUPLE and Alcatel-Lucent Enterprise. Let the games begin!
Speakers:

Anne-Charlotte CHOQUET
Customer Success Manager – AKIO

Christophe MATHIOLON
Contact Center Business Development Leader – ALCATEL-LUCENT ENTERPRISE

Emmanuel HELBERT
Manager Innovation – ALCATEL-LUCENT ENTERPRISE

Romain GAVA
– DEKUPLE

Flora OBADIA
– TUTELAIRE
Neuroscience, Relationships, and Emotions: The Three Key Challenges for Customer Relations in 2025
Organized by ELOQUANT
Continue reading
Why do some customer interactions build trust, while others leave a negative impression? Because our brains pick up much more than just words: listening, empathy, tone, rhythm... These are all elements that unconsciously shape our perception of a brand.
Mastering these mechanisms is about turning a difficult call into a soothing experience, and a simple contact into a true bond of trust. But emotions can't be improvised: they need to be understood, supported, and measured.
👉 Marc Van Rymenant, author of 300,000 Years of Customer Experience, will explain how neuroscience is revolutionizing customer relations while giving new meaning to the role of advisors.
👉 The France Mutuelle Group will share its concrete strategies for achieving a satisfaction score of 4.8/5 through proximity and emotional intelligence.
👉 Bouygues Telecom Pro – Keyyo will highlight the importance of customer listening to detect hidden dissatisfaction, as well as the impact of AI on the advisor role, both today and in the future.
How can we combine science and relationship-building for an exceptional customer experience? All the answers will be revealed in this roundtable discussion.
Conference Moderator:

Frédéric CANEVET
– ELOQUANT
Speakers:

Marc VAN RYMENANT
– AUTEUR

Véronique LUPO
Head of Customer Relationship – GROUPE FRANCE MUTUELLE

Laurent TROJANI
Head of Customer Relationship – KEYYO- BOUYGUES TELECOM PRO
🚀 AI & Google Ads: Finding the Right Balance in 2025
Organized by ADPREMIER
Continue reading
We will answer the following questions together: ❓ How to regain control? Discover the new options on PMAX & Demand Gen. ❓ Is Search in the midst of a revolution? Decryption of IA Overview, Search Max and Google Lens. ❓ Why is video becoming essential? Focus on AI tools to optimize your campaigns. ❓ How to better control your data? Take back control of tracking with Server-Side. ❓ Where is Google Ads going? Deciphering trends, new developments and anticipating future developments. 📢
Automate without suffering, drive without braking: are you ready to find the right balance? 🚀
Contact centers: how to transition from fast-food relationships to a 5-star experience?
Organized by ELOQUANT
Continue reading
The era of the fast-food contact center is over: providing a quick yet standardized and impersonal response is no longer enough. Customers still expect fast replies, but they also want to be valued, with attentive listening that takes their emotions into account.
The challenge? Finding the right balance between automation, particularly the technological innovations brought by generative AI, and the relational intelligence of advisors, to combine efficiency with personalization, depending on the context, channel, or market.
👉 Brandt will reveal how to blend bots and human interaction in a partially outsourced customer service, resulting in an incredible NPS improvement (from -100 to +70).
👉 Altitude Infra will share their choice of a 100% human and expert customer relationship to handle technical and sensitive requests.
👉 Acceo will emphasize the importance of inclusive solutions, for both people with disabilities and non-French speakers, as well as for the image of brands.
👉 Volubile will demonstrate the power of a callbot boosted by generative AI and its impact on revolutionizing your sales and customer service.
Four strategies, one shared goal: transforming the customer experience into a five-star service.
Conference Moderator:

Frédéric CANEVET
– ELOQUANT
Speakers:

Bruno GUITARD
Head of Consumer Relations – BRANDT FRANCE

Océane HEBERT
Head of End-Customer Relations Service – ALTITUDE INFRASTRUCTURE

Julien ALLARD DE HEES
CEO – ACCEO

Stéphanie DELESTRE
CEO – VOLUBILE
Short-content video in 2025: Formats, Deployment Strategies and Performance
Organized by JOIN
Continue reading
In 2025, short-content video will be a key driver for capturing attention and converting more effectively. In this workshop, we'll explore the most effective formats, the winning strategies for deploying them across different channels, and the key KPIs for measuring their impact. An essential session for understanding how to optimize your approach and maximize your performance with short videos.
Conference Moderator:

Jonathan SZWARC
CEO & Co-founder – JOIN
24/7 customer support: how Yampa’s autonomous AI agents handle on-call requests for Manda
Organized by YAMPA
Continue reading
How can businesses ensure round-the-clock customer support without overburdening their teams? With Yampa’s autonomous AI agents, Manda has streamlined its on-call phone support and email routing in Zendesk, enabling instant, 24/7 response to urgent requests.
In this session, we’ll cover:
- How Yampa’s AI agents handle inbound calls, qualify requests, and route them to the right teams.
- Seamless integration with Zendesk to automate and optimize email processing.
- Manda’s real-world experience, showcasing the impact on efficiency and responsiveness.
Join us to explore how AI-driven automation can revolutionize on-call management and elevate customer support operations.
Speakers:

Quentin CAILLÉ
Chief Product Officer – MANDA

Patrice MAZOYER
Co-Founder – YAMPA
B2B Content : formats to engage on social Media
Organized by LA BRIGADE DU WEB
Continue reading
> boost registrations for an event on X with threads
> Amplify the visibility of a platform, a study or a press release with an infographic
> Multiply downloads of a white paper thanks to a carousel on Linkedin
> Promote a podcast by publishing audio extracts
> Share expert interviews with short videos ...
In summary, our objective is simple: to provide you with the best response to your communication challenges
Conference Moderator:

Annie ABELA
– LA BRIGADE DU WEB
Speakers:

Emilie MARQUOIS
– LA BRIGADE DU WEB

Delphine FOVIAUX
– LA BRIGADE DU WEB
Christian BELALA
– LABRIGADE DU WEB

Fabrice FROSSARD
– LA BRIGADE DU WEB

Jérôme MONANGE
– LA BRIGADE DU WEB

Camille JOURDAIN
– LA BRIGADE DU WEB