expert conferences

1 April 2025 10h00 to 10h50 Amphithéâtre Verdi Expert Conference

Artificial Intelligence vs. Emotional Intelligence: Can We Encode Human Interactions?

Organized by INTELCIA

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At a time when artificial intelligence is revolutionizing customer relationship management, Intelcia is making a bold bet—going against the idea that “AI is the answer to everything.” Investing in technology is a given; investing in people more than ever is what truly makes the difference.

People—warm welcomes, personalized interactions, and emotional intelligence in customer care—remain at the heart of Customer Relations, with technology serving as a support. This is THE winning formula.

For the past three years, Intelcia has been leading a bold transformation, prioritizing empathy over excessive automation. In short, a revamp of CRM methods—an innovative and distinctive approach to customer relationship management that goes beyond the ordinary.

What lessons can we learn from this approach? How do we move from theory to practice? How can we balance performance and human connection in an increasingly tech-driven world?

Join us at the event to explore best practices, real-world insights, and proven results that demonstrate why investing in what truly matters—the customer and their emotions—is a winning strategy!

📍 Meet us at All4Customer on April 1, 2, and 3 in Paris!

Conference Moderator:

Frédéric BREBION

Frédéric BREBION
Sales & Development Director France – INTELCIA

Speakers:

François BOUCHE

François BOUCHE
Expert Consultant in Relational Excellence – FRANÇOIS BOUCHE CONSULTANT

Pierre VOLLE

Pierre VOLLE
Vice-president – AHMO

1 April 2025 11h00 to 11h50 Amphithéâtre Mozart Expert Conference

LinkedIn: A Pillar of Your Multichannel Strategy for B2B Acquisition in 2025

Organized by LINKFORCE

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After raising $70M and propelling Finalcad in the #Next40 ranking ,Joffroy Louchart sold his shares and, in 2025, co-founded Think10x with Karim Sifouane.

Together, they leverage LinkedIn as a key driver of visibility and B2B acquisition.

With Linkforce, and especially the expertise of Hugo & Anthony, they structured a strategy that transforms visibility into performance.

What’s on the agenda for our conference:
  • Why embody your own media as a leader?
  • The winning formats for 2025: newsletters, posts, and videos.
  • Multichannel prospecting strategy: how to turn LinkedIn engagement into qualified leads with a proven workflow (posts ➡️ interactions ➡️ messages ➡️ emails ➡️ meetings).
  • Automation vs. personalization: the tools and techniques to scale without losing impact.

📊 Case studies, key figures, client feedback…
Discover how the Linkforce strategy helped Think10x establish itself as a major player from the very start.

➡️ An ultra-actionable session for those looking to transform LinkedIn into a powerful growth lever.

Want to scale your visibility and B2B acquisition?
We’ll show you how.

Conference Moderators:

Hugo LACROIX

Hugo LACROIX
Chef de projet - Personal Branding – LINKFORCE

Anthony ARIMBELLI

Anthony ARIMBELLI
Chef de projet - Acquisition – LINKFORCE

Speakers:

Joffroy LOUCHART

Joffroy LOUCHART
Co-founder – THINK 10X

Karim SIFOUANE

Karim SIFOUANE
Co-founder – THINK 10X

1 April 2025 11h00 to 11h50 Amphithéâtre Verdi Expert Conference

AI Agents: Accelerate Automation and Boost the Profitability of Your Customer Relations. Strategies and Best Practices for a Successful Call Center Implementation.

Organized by TALKR.AI

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Talk by :

Sébastien Moussin,  Customer Support -Performance & Transformation Director, Schneider Electric

Sejiane Belmont, Manager Customer Service, Colicoli

Philippe Peyrot, President, Annexx

Christophe Dalla Valle, former COO,  Groupe Louyet BMW

Katya Lainé, Co-founder & CEO, TALKR.ai

Pascal Lainé, Co-founder & CTO, TALKR.ai

Today, answering frequently asked questions is no longer enough. Your customers expect self-service solutions, immediate actions, and real-time resolution. To meet these demands, AI Agents are no longer just an option—they are a powerful driver of automation and performance.

Discover how TALKR AI Agents are transforming customer relations by reducing costs, accelerating issue resolution, and enhancing the user experience. Through real-world use cases and testimonials from three TALKR clients, dive into the best practices for successfully deploying AI Agents in your call center.


Conference Moderators:

Philippe PEYROT

Philippe PEYROT
President – ANNEXX

Christophe DALLA VELLE

Christophe DALLA VELLE
COO – BMW LOUYET

Speaker:

Sejiane BELMONT
Manager Customer Service – COLICOLI

1 April 2025 12h00 to 12h50 Amphithéâtre Mozart Expert Conference

Generative AI & Brand Visibility: Strategic Approaches for LLM Optimization Success

Organized by BESPOKE

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Language models (LLMs) are transforming online search and reshaping how brands are represented in AI-generated responses. With 26% of search engine traffic potentially disappearing by 2026, it is crucial to understand how to position your brand within these new interactions. This conference will explore the essential strategies for LLM Optimization (LLMO): digital public relations, content architecture, entity optimization, and leveraging AI learning sources. A unique opportunity for brands to anticipate this shift and ensure their visibility in the evolving landscape of AI-driven responses.


Speakers:

Matthieu  CASIEZ

Matthieu CASIEZ
– BESPOKE

Benjamin  PERONNE

Benjamin PERONNE
– BESPOKE

1 April 2025 12h00 to 12h50 Amphithéâtre Verdi Expert Conference

[Google & Infobip] - Revolutionising the conversational experience with AI and RCS, the next SMS generation

Organized by INFOBIP & GOOGLE

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Join the Infobip and Google teams for an insightful conference dedicated to RCS (Rich Communication Services), the new generation of SMS. We’ll explore real-life case studies to show you how to create personalized and engaging interactions with customers through RCS. The event will also dive into the power of generative AI in conversational experiences and cover the latest trends and updates within the RCS ecosystem. With RCS now becoming available on iOS as well, the importance of mastering this channel has never been greater. Don't miss this chance to enhance your knowledge of customer experience!

Speakers:

Nicolas MAURICE

Nicolas MAURICE
Conversational expert – INFOBIP

Nagi MOUBARECK

Nagi MOUBARECK
Head of RCS for Business GTM, France & UK – GOOGLE

Léa LEFEBVRE

Léa LEFEBVRE
Communication manager – ENGIE

1 April 2025 14h00 to 14h50 Amphithéâtre Mozart Expert Conference

Social Media 2025: AI, winning strategies and new challenges

Organized by LA SOCIAL ROOM

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This conference will reveal the major Social Media trends:


- Mastering the Social Media landscape: discover the key figures, the audiences to target, and the platforms that will count in 2025 in France and internationally.
- Integrating AI into your strategy (with a clear head): explore the AI tools that can boost your creativity and productivity, while avoiding the pitfalls of misinformation and lack of authenticity.
- Create authentic conversations: learn how to use the new features that will enable you to engage your audience even more.
- Rising to the challenge of attracting attention: master hard-hitting formats and measure your hook rate using analysis tools.


Speakers:

Pauline DE BRONAC

Pauline DE BRONAC
Partner – LA SOCIAL ROOM

Nolwenn DE CINTRE

Nolwenn DE CINTRE
Associate – LA SOCIAL ROOM

1 April 2025 14h00 to 14h50 Amphithéâtre Verdi Expert Conference

Customer service, the match: should you bet on AI, hybridisation or omnichannelity to improve performance?

Organized by AKIO

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AI to automate and optimise, a hybrid approach to capitalise on existing systems, and omnichannel solutions for a seamless customer experience. What mix will deliver tangible benefits in terms of efficiency and profitability? What is the right approach for a customer relationship that adapts to rapidly changing expectations by incorporating the latest innovations, while ensuring security, respect for private data and ethics? Feedback from Tutélaire, DEKUPLE,  AKIO and Alcatel-Lucent Enterprise.Let the games begin!

Conference Moderator:

Anne-Charlotte CHOQUET

Anne-Charlotte CHOQUET
Customer Success Manager – AKIO

Speakers:

Christophe MATHIOLON

Christophe MATHIOLON
Head of Business Development – ALCATEL-LUCENT ENTERPRISE

Emmanuel  HELBERT

Emmanuel HELBERT
Manager Innovation – ALCATEL-LUCENT ENTERPRISE

Romain  GAVA

Romain GAVA
– DEKUPLE

Flora OBADIA

Flora OBADIA
– TUTELAIRE

1 April 2025 15h00 to 15h50 Amphithéâtre Mozart Expert Conference

AI-Powered Product Experience: From Customer Insights to Omnichannel Activation

Organized by AKENEO

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Dive into the heart of the future of commerce! This session will reveal how Akeneo combines AI, data, and omnichannel activation to turn insights into action, delivering consistent, personalized, and high-performing product experiences across every touchpoint.

Conference Moderator:

Augy SAMUEL

Augy SAMUEL
VP Business Development – AKENEO

Speakers:

Arnaud DE LA BRETESCHE
Solution Engineer – AKENEO

Claire PENANGUER
Regional Marketing Manager – AKENEO

1 April 2025 15h00 to 15h50 Amphithéâtre Verdi Expert Conference

Neuroscience, Relationships, and Emotions: The Three Key Challenges for Customer Relations in 2025

Organized by ELOQUANT

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Why do some customer interactions build trust, while others leave a negative impression? Because our brains pick up much more than just words: listening, empathy, tone, rhythm... These are all elements that unconsciously shape our perception of a brand.

Mastering these mechanisms is about turning a difficult call into a soothing experience, and a simple contact into a true bond of trust. But emotions can't be improvised: they need to be understood, supported, and measured.

👉 Marc Van Rymenant, author of 300,000 Years of Customer Experience, will explain how neuroscience is revolutionizing customer relations while giving new meaning to the role of advisors.
👉 The France Mutuelle Group will share its concrete strategies for achieving a satisfaction score of 4.8/5 through proximity and emotional intelligence.
👉 Bouygues Telecom Pro – Keyyo will highlight the importance of customer listening to detect hidden dissatisfaction, as well as the impact of AI on the advisor role, both today and in the future.

How can we combine science and relationship-building for an exceptional customer experience? All the answers will be revealed in this roundtable discussion.


Conference Moderator:

Frédéric CANEVET

Frédéric CANEVET
– ELOQUANT

Speakers:

Marc VAN RYMENANT

Marc VAN RYMENANT
– AUTEUR

Véronique LUPO

Véronique LUPO
Head of Customer Relationship – GROUPE FRANCE MUTUELLE

Laurent TROJANI

Laurent TROJANI
Head of Customer Relationship – KEYYO- BOUYGUES TELECOM PRO

1 April 2025 16h00 to 16h50 Amphithéâtre Verdi Expert Conference

How Royal Canin is revolutionizing customer service with Sprinklr’s AI-powered solutions

Organized by SPRINKLR

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Join us to explore how Royal Canin is redefining customer service by enhancing customer interactions, streamlining support processes, and delivering personalized experiences at scale — all from one unified platform.
The conference will be held in English

Conference Moderator:

Xavier AGNETTI

Xavier AGNETTI
Senior Director Solutions Consultant – SPRINKLR

Speakers:

Ragy THOMAS

Ragy THOMAS
Founder & Chairman of Board – SPRINKLR

Giovanni TAVANI

Giovanni TAVANI
Director, Global Customer care and Digital Transformation – ROYAL CANIN

2 April 2025 10:00 to 10:50 Amphithéâtre Mozart Expert Conference

AI & Weak signals: detect the hidden in the customer journeys and act before it affects the CX

Organized by FEEDIER

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The biggest disruptions in the customer experience often begin with imperceptible weak signals. Silent frustrations, drops in engagement, recurring irritants... These are all signs that, if not detected and dealt with in time, weaken the customer relationship and impact loyalty.
AI now makes it possible to continuously identify these weak signals, automate CX action plans and proactively optimize customer journeys. François Forest, CEO of Feedier, and Léa Leclercq, Customer Success Manager, will share exclusive insights on the power of AI to transform these invisible indicators into opportunities for continuous improvement, boost satisfaction and maximize customer retention.

Conference Moderators:

François FOREST

François FOREST
CEO – FEEDIER

Léa LECLERCQ

Léa LECLERCQ
CSM – FEEDIER

2 April 2025 10h00 to 10h50 Amphithéâtre Verdi Expert Conference

AI in Customer Service: Balancing Business Imperatives and Regulatory Frameworks

Organized by ZAION

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In the era of regulated AI and against the backdrop of a global technological Wild West, companies must rethink their approach to AI in customer service. How can these constraints be transformed into opportunities? How can innovative solutions be deployed while ensuring compliance with the AI Act? Through the experience of sector leaders, discover the strategies implemented to combine regulatory compliance, operational excellence, and improved customer experience.

Conference Moderator:

Stéphane FONTANA

Stéphane FONTANA
CEO – ZAION

Speakers:

Nofel GOULLI

Nofel GOULLI
Deputy General Manager of Life & Protection Insurance – BPCE ASSURANCES

Chloé PLÉDEL

Chloé PLÉDEL
Head of European and Regulatory affairs – HUB FRANCEIA

Luc BARNAUD

Luc BARNAUD
Group Chief Data and AI Officer – GROUPE BPCE

2 April 2025 11h00 to 11h50 Amphithéâtre Mozart Expert Conference

🚀 AI & Google Ads: Finding the Right Balance in 2025

Organized by ADPREMIER

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AI is transforming Google Ads, but should we trust it or keep control? How to exploit your potential without losing control?
We will answer the following questions together:  ❓ How to regain control? Discover the new options on PMAX & Demand Gen.  ❓ Is Search in the midst of a revolution? Decryption of IA Overview, Search Max and Google Lens.  ❓ Why is video becoming essential? Focus on AI tools to optimize your campaigns.  ❓ How to better control your data? Take back control of tracking with Server-Side.  ❓ Where is Google Ads going? Deciphering trends, new developments and anticipating future developments. 📢 
Automate without suffering, drive without braking: are you ready to find the right balance? 🚀
2 April 2025 11h00 to 11h50 Amphithéâtre Verdi Expert Conference

[THE AGENT REVOLUTION] 2025 AI trends, new value opportunities in customer relations, and innovations in ILLUIN Technology's Dialogue platform

Organized by ILLUIN TECHNOLOGY

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The Agent Revolution is Underway!

Capable of autonomously performing specific tasks with exceptional efficiency and collaborating to execute complex processes, specialized AI Agents are ushering businesses into a new era of productivity.

A powerful driver of operational efficiency for Customer Service through automation and self-care, these new Agents also represent a tremendous opportunity to create high-value customer journeys.

Join our experts to discover how these specialized AI Agents—Sales Agent, Upsell Agent, Loyalty Agent, Retention Agent, and more—will soon work alongside “augmented advisors” to transform Customer Relationship Centers into true profit centers.

Embracing this trend, as well as the rise of multimodal AI—combining text, voice, documents, images, and more—the 2025 version of the ILLUIN Dialogue platform integrates the latest AI breakthroughs (RAG, Speech-to-Speech, agentic system orchestration…) and marks a turning point in the design of large-scale conversational experiences.

Through expert insights and mind-blowing demos powered by Dialogue 2025, this workshop will allow you to:

  • Decode 2025 AI trends
  • Understand their impact on Customer Service through concrete use cases
  • Explore new high-value customer journeys with AI Agents

Join us—it’s going to be fascinating!

Conference Moderators:

Robert VESOUL

Robert VESOUL
CEO & Co-founder – ILLUIN TECHNOLOGY

Maurice CAUTELA

Maurice CAUTELA
Partner – PMP STRATEGY

2 April 2025 12h00 to 12h50 Amphithéâtre Verdi Expert Conference

Mobile and AI: How to Maximize Your Field Sales Team’s Performance?

Organized by DIABOLOCOM

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Unlock a new era for field sales with Diabolocom’s unique mobile solution.
Gain real-time visibility into sales activity, unify communication channels, and let AI handle repetitive tasks. A smarter, more efficient way to close deals faster and drive business growth.

Speakers:

Clément GANNE
Head of Transversal Projects – DIABOLOCOM

Ludovic LANTHIER
Deputy director general – ECOLE FRANCAISE

2 April 2025 12h00 to 12h50 Amphithéâtre Mozart Expert Conference

Create your custom AI assistants: The method that 4x the productivity of your marketing and sales teams

Organized by MARK AI

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In an era where companies are striving to maximize AI’s potential, some brands have moved beyond generic artificial intelligence by developing AI assistants that are true experts in their brand, products, and unique voice.
Through real-world examples and testimonials from CMOs who have adopted this approach, you’ll learn how to shift from AI experimentation to integration that quadruples the productivity of your marketing and sales teams—all while preserving your brand’s identity.
Key topics we’ll cover:

  • Steps to customize your AI assistant to act as a seamless extension of your team.
  • AI Assistants vs. AI Agents: Discover the best use cases for each.
  • Proven methods to ensure expert, reliable content (RAG, effective training frameworks, and more).

Conference Moderator:

Selim CHEHIMI

Selim CHEHIMI
CEO – MARK AI

2 April 2025 14h00 to 14h50 Amphithéâtre Verdi Expert Conference

Personalisation and compliance: how do you reconcile the two with AI?

Organized by VOCALCOM

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This round table will bring together experts from different sectors to discuss how AI can be used for personalised and more privacy-friendly customer engagement.
They will give you the benefit of their feedback on how to use customer data in a compliant way to engage in dialogue without being intrusive.
With the participation of : 

Muriel Moënza - Head of Data Compliance and IA Ethique - Orange Business 

Thierry Pierre - Principal AI/ML/GenAI Sales Specialist - AWS

Thibault De Souance - Partnership Manager France et Pays franco-africain - Infobip

Karine Palacios - CPO - Vocalcom (moderator)

Conference Moderator:

Karine PALACIOS

Karine PALACIOS
CPO – VOCALCOM

Speakers:

Muriel MOËNZA
Head of Data Compliance and IA Ethique – ORANGE BUSINESS

Thierry PIERRE
Principal AI/ML/GenAI Sales Specialist – AWS

Thibault DE SOUANCE
Partnership Manager France et Pays franco-africain – INFOBIP

2 April 2025 15h00 to 15h50 Amphithéâtre Verdi Expert Conference

Contact centers: how to transition from fast-food relationships to a 5-star experience?

Organized by ELOQUANT

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The era of the fast-food contact center is over: providing a quick yet standardized and impersonal response is no longer enough. Customers still expect fast replies, but they also want to be valued, with attentive listening that takes their emotions into account.

The challenge? Finding the right balance between automation, particularly the technological innovations brought by generative AI, and the relational intelligence of advisors, to combine efficiency with personalization, depending on the context, channel, or market.

👉 Brandt will reveal how to blend bots and human interaction in a partially outsourced customer service, resulting in an incredible NPS improvement (from -100 to +70). 

👉 Altitude Infra will share their choice of a 100% human and expert customer relationship to handle technical and sensitive requests. 

👉 Acceo will emphasize the importance of inclusive solutions, for both people with disabilities and non-French speakers, as well as for the image of brands. 

👉 Volubile will demonstrate the power of a callbot boosted by generative AI and its impact on revolutionizing your sales and customer service.

Four strategies, one shared goal: transforming the customer experience into a five-star service.


Conference Moderator:

Frédéric CANEVET

Frédéric CANEVET
– ELOQUANT

Speakers:

Bruno GUITARD

Bruno GUITARD
Head of Consumer Relations – BRANDT FRANCE

Océane  HEBERT

Océane HEBERT
Head of End-Customer Relations Service – ALTITUDE INFRASTRUCTURE

Julien ALLARD DE HEES

Julien ALLARD DE HEES
CEO – ACCEO

Stéphanie DELESTRE

Stéphanie DELESTRE
CEO – VOLUBILE

2 April 2025 15h00 to 15h50 Amphithéâtre Mozart Expert Conference

Short-content video in 2025: Formats, Deployment Strategies and Performance

Organized by JOIN

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In 2025, short-content video will be a key driver for capturing attention and converting more effectively. In this workshop, we'll explore the most effective formats, the winning strategies for deploying them across different channels, and the key KPIs for measuring their impact. An essential session for understanding how to optimize your approach and maximize your performance with short videos.

Conference Moderator:

Jonathan SZWARC

Jonathan SZWARC
CEO & Co-founder – JOIN

2 April 2025 16h00 to 16h50 Amphithéâtre Verdi Expert Conference

AI agent and human: should you choose? Strategies for effective customer interaction

Organized by ODIGO

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As AI evolves at breakneck speed, businesses face the challenge of seamlessly integrating these technologies to optimize customer journeys and relationship models.
This conference unveils winning strategies for blending human agents with AI to boost operational efficiency, elevate customer experience, and deliver measurable outcomes.
How are different forms of AI reshaping customer interactions? Where should companies start to unlock operational impact through pragmatic AI integration?
Don't miss the live demo of next-gen AI agents — a glimpse into the future of customer journeys.

Conference Moderators:

Nicolas MARCOUIN

Nicolas MARCOUIN
– ODIGO

Xavier VACCARI

Xavier VACCARI
– ILLIUN

2 April 2025 17h00 to 17h50 Amphithéâtre Verdi Expert Conference

CX Trends 2025: Transform your CX with AI at the service of Humans

Organized by ZENDESK

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Develop a cutting-edge approach to CX and excel!
In two years, requests sent to your customer service have increased by 66% and +30% are expected in 2025: is your customer service ready? Zendesk has the answer for you.


Turn CX and AI into a decisive competitive advantage with a high ROI for your organisation. In this new era, companies that act quickly to integrate new tools and make them an essential part of their CX strategy are leading the way.

Discover the 5 emerging trends identified by Zendesk for CX leaders to leverage the full potential of AI.

Our partners SEIF and PolyAI will share concrete case studies of companies that have successfully implemented AI. And out customer Ringover will share their best practices and challenges when implementing AI.

Conference Moderator:

Céline FOUBERT

Céline FOUBERT
Senior Marketing Manager France – ZENDESK

Speakers:

Juan ABELLA

Juan ABELLA
Chief Customer & Operations Officer – RINGOVER

Florian VANNIER

Florian VANNIER
Founder – SEIF

Enryck SERIN

Enryck SERIN
Go-To-Market Lead, Partnerships – POLYAI

3 April 2025 11h00 to 11h50 Amphithéâtre Verdi Expert Conference

24/7 customer support: how Yampa’s autonomous AI agents handle on-call requests for the client Manda

Organized by YAMPA

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How can businesses ensure round-the-clock customer support without overburdening their teams? With Yampa’s autonomous AI agents, Manda has streamlined its on-call phone support and email routing in Zendesk, enabling instant, 24/7 response to urgent requests.

In this session, we’ll cover:

  • How Yampa’s AI agents handle inbound calls, qualify requests, and route them to the right teams.
  • Seamless integration with Zendesk to automate and optimize email processing.
  • Manda’s real-world experience, showcasing the impact on efficiency and responsiveness.

Join us to explore how AI-driven automation can revolutionize on-call management and elevate customer support operations.

Speakers:

Quentin CAILLÉ

Quentin CAILLÉ
Chief Product Officer – MANDA

Patrice MAZOYER

Patrice MAZOYER
Co-Founder – YAMPA

Alexandre SERIEYE

Alexandre SERIEYE
AI Deployment Strategist – YAMPA

3 April 2025 14h00 to 14h50 Amphithéâtre Mozart Expert Conference

B2B Content : formats to engage on social Media

Organized by LA BRIGADE DU WEB

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Today, social networks constitute an essential communication channel for companies and brands wishing to connect with their audience. On social media, success depends largely on the quality of the content published. There is a wide variety of content possible on social media, some perform significantly better than others in terms of engagement. In this masterclass, La Brigade du Web, a B2B content creation agency for social networks, will reveal the most effective formats for engaging audiences on social networks. We will decipher how to:
> boost registrations for an event on X with threads
> Amplify the visibility of a platform, a study or a press release with an infographic
> Multiply downloads of a white paper thanks to a carousel on Linkedin
> Promote a podcast by publishing audio extracts
> Share expert interviews with short videos ...
In summary, our objective is simple: to provide you with the best response to your communication challenges

Conference Moderator:

Annie ABELA

Annie ABELA
– LA BRIGADE DU WEB

Speakers:

Emilie MARQUOIS

Emilie MARQUOIS
– LA BRIGADE DU WEB

Christian BELALA

Christian BELALA
– LABRIGADE DU WEB

Fabrice FROSSARD

Fabrice FROSSARD
– LA BRIGADE DU WEB

Jérôme MONANGE

Jérôme MONANGE
– LA BRIGADE DU WEB

Camille JOURDAIN

Camille JOURDAIN
– LA BRIGADE DU WEB

Frédéric  CAVAZZA

Frédéric CAVAZZA
– LA BRIGADE DU WEB